So, you want to know what is website flipping?
Well, go to some other website because I don’t know anything about it.
Just kidding. Actually, I have been developing websites for 10 years now and have a lot of information on website flipping.
It’s becoming more of a well-known term that you may have seen or heard people talking about. Maybe, you have heard of people that buy and sell houses. They flip them and make thousands of dollars each time. Well, website flipping is really the same thing as buying and selling houses except you don’t need to have lots of overhead cost upfront.
I know what your thinking right. Those people that do those infomercials late at night about flipping houses are not really legit. A lot of people think that website flipping is in the same ballpark. However, they are actually quite different. Unlike buying and selling houses; buying and selling websites is much more lucrative.
Website flipping is “kind of” a slang term which means buying and selling websites for profit. In order to make money at flipping websites, you have to know what to look for. You can build starter websites and sell them or you can find websites that are undervalued and sell them for profit.
Flipping websites is really a growing trend for investors as websiteflipping.com has stated. So, if that doesn’t get you excited about getting into the website flipping business; I don’t know what else you need to hear.
What I like about website flipping is it can be done from home, in a coffee shop, at the park, etc. As long as you know how to do it properly you can literally work anywhere. Also, you can work on any niche websites you want. So, I would highly recommend that you get in niches you actually care about.
This will make it easier to make money flipping websites. I hope you’re getting excited about learning about flipping websites because I am going to be briefly touching on how it’s done. This article on website flipping is going to cover the following:
- Flipping Websites For Profit Tactics
- Website Flipping Brokers
- Don’t Confuse Brokers With Flippa
- Flipping Website Manually
Flipping Websites For Profit Tactics
There is a lot of content out there that shows you the process of flipping websites. For instance, this website flipping Wiki on WikiHow. It shows you what you need to do to flip websites in 10 easy steps. Despite what you may read on the internet you’re not going to make a ton of money with little to no work, though. There is a learning curve that you must master before you start to make some real substantial money flipping websites. Now, I am going to cover two different tactics for flipping websites.
Build Website From Square One
Build a website from the start to sell it. You literally do all the work with the end goal of you selling that website for profit. This is a better option for people starting out flipping websites. The reason being is because you only need a minimal amount of money to get started. For instance, you are starting from ground one.
You register a domain name, buy web hosting, install WordPress on it. Then, you can add content, graphics, monetize it, and then you can sell it for profit. It literally cost you about $10 for a domain name, $25 to $60 a year for web hosting, and then optionally a premium WordPress theme.
Website flipping profit tactics are:
- Short-term. 1 to 3 months worth or work.
- Medium-term. 4 to 6 months worth of work.
- Long-term. 7 months worth of work.
Buy Websites That Have Some Traction
Buy a website and Improve it. Sell it for higher than you bought it for. This does require you to have some startup money. When you get started out with this tactic I would suggest that you start slow. Don’t look for the “home run”. Again, learn from your mistakes and make them small. Then later once you become more experienced you can take a bigger risk to make money flipping websites.
You may wish to seek out websites to buy. Neil Patel does give us these tips for finding people that are underselling their website’s business. Here are three things to look out for:
- They don’t update their site too often
- They don’t make too much money from it
- They don’t care about the business
In order to make money flipping websites you bought you can improve the following:
- Improve monthly revenue generated.
- Adding new WordPress plugins to increase the functionality of the website.
- Create more highly valuable content.
- Improve on the SEO.
- Increase social media following.
These website flipping profit tactics are usually short-term to medium term. Meaning, that you want to buy a website, make the necessary changes, and then you can sell it for profit. However, depending on your specific goals these can be long-term if you plan on making a lot of tedious changes to the website.
Website Flipping Brokers
I want to make it perfectly clear that I don’t recommend signing up with a website flipping broker if you are just starting out. Brokers are for the more experienced website flippers. But, I do want to cover them and what they can do for your flipping ventures. Think of website brokers as “shortcuts” to help you do research when your flipping websites. Also, they do have a number of promotional services that you can use.
Here are some of the more well-known website flipping brokers:
Don’t Confuse Brokers With Flippa
Flippa.com is my number one choice for flipping websites. See my Flippa.com review. Why? Because, it’s more of like an eBay for buying and selling domain names and yes websites, too. Meaning, you pay a fee to have it listed and then people bid on your website. Their user interface is very easy to use and then your websites will get a ton of exposure when you’re trying to sell them. Again, Flippa is not a broker and they are just a platform that you can use to sell your websites.
There are two different categories of selling websites on Flippa.com. One is “starter websites” and the other is “established” websites. Starter websites generally don’t have any traffic and are not generating any money. However, established websites are usually generating money and have daily web traffic.
Flipping Website Manually
Obviously, using a website broker is going to cost you money and posting your website on Flippa is going to cost you money, too. However, one tip I have for you is to manually contact other websites when you post your website for sale on Flippa. This helps bring exposure to your listing on Flippa, but also brings people that might be interested in buying your website to your listing on Flippa.
I wouldn’t focus a lot of your efforts on manual outreach. For your listing, just Google 4-5 keywords that might be interested in purchasing your website. To do this you simply go to Google and type in keywords that your website is targetting. These people are going to be your prospects. Make sure you let them know your website is listed on Flippa. Probably, won’t get a lot of responses from people you contact, but you could potentially email someone that is very interested in your website.
Final Words On Website Flipping
This article was meant to be a basic article that covers what website flipping is.
Hopefully, you have a clearer understanding of what it is now. There are lots of different ways you can go at flipping websites for profit. Some tactics will cost you a minimal amount of money, while others will cost you much more overhead upfront. Also, write down your goals and how long you intend to invest in websites you are going to be developing. This will help give you some kind of timeline and keep you focused on your goals.
Obviously, if you’re going to get into website flipping make sure you take it slow in the beginning. Nothing is worse than buying a website for several thousands of dollars and finding out that you can’t get rid of it. Lastly, for starters make sure you stay away from brokers in the beginning because your goal is to make some profit. Once, you have made some decent earnings you can always use brokers to help maximize your website flipping earnings.
But, I would love to hear your feedback on website flipping. Do you have experience flipping websites. Have you used website brokers? Have you made any poor decisions when flipping websites? Do you have success stories about flipping websites? Please leave your comments down below.